Ford Motor Company | Make Joy National Holiday Campaign
2020 was a chaotic year for everyone. The world didn’t need more gloomy ads or out-of-touch retail messaging. While most people couldn’t celebrate the holidays the way they usually would, we aimed to share a joyful reminder to make the most of the season.
My partner and I came up with the concept, shot all the footage, and edited to finish.
Our team of designers, animators, and illustrators helped expand the campaign into digital banners, in-dealership signage and posters, print ads, digital ads for alexa and other amazon devices, hero banners, social, etc.
Copy - Aidan Bryne